BOOMERANG LOYALTY
We helped Boomerang Loyalty bring a brand-new loyalty platform to life—delivering an MVP in record time using no-code technologies, modern UX, and a market-ready GTM plan.
Client Overview
Boomerang Loyalty is on a mission to strengthen small businesses by helping them build stronger customer relationships through personalized rewards and loyalty programs.
To design, build, and launch a fully functional MVP that showcases Boomerang's value, attracts early users, and provides a scalable foundation for long-term growth.
Visit Website
The Challenge
Boomerang needed to go from concept to product launch quickly, with a minimal tech stack and budget—while delivering real utility for both businesses and end-users.
In a fast-moving market, speed-to-launch and product-market fit were crucial for validating the model and acquiring early traction with small business customers.
- No existing product infrastructure or loyalty engine
- Need to differentiate in a highly competitive space with limited budget
- Required a mobile-first experience that felt premium, yet was built using lean technology
Our Approach
How we tackled the challenge with a strategic, step-by-step methodology.
Rapid Prototyping & Brand Foundation
We defined Boomerang's brand identity, created user flows, and designed interactive prototypes to simulate the full app experience before development.
MVP Development with No-Code Stack
Using Draftbit, Supabase, and React Native, we built the MVP with integrated loyalty features, custom workflows, and a fully functional backend.
GTM Strategy & Launch Prep
Created the go-to-market strategy including positioning, messaging, landing pages, and demo walkthroughs to support onboarding and investor outreach.
Beta Testing & Optimization Loop
Ran private beta testing to gather real user feedback, then iterated quickly with feature prioritization and behavior insights using product analytics.
1. Rapid Prototyping & Brand Foundation
We defined Boomerang's brand identity, created user flows, and designed interactive prototypes to simulate the full app experience before development.
2. MVP Development with No-Code Stack
Using Draftbit, Supabase, and React Native, we built the MVP with integrated loyalty features, custom workflows, and a fully functional backend.
3. GTM Strategy & Launch Prep
Created the go-to-market strategy including positioning, messaging, landing pages, and demo walkthroughs to support onboarding and investor outreach.
4. Beta Testing & Optimization Loop
Ran private beta testing to gather real user feedback, then iterated quickly with feature prioritization and behavior insights using product analytics.
Solutions Implemented
The key technologies and services we deployed to address the client's challenges.
MVP Product Build (Web & Mobile)
Delivered a functional MVP using no-code tools (Draftbit, Supabase, React Native) in weeks, ready for both iOS and Android deployment.
Loyalty Engine Integration
Implemented logic for earning, redeeming, and managing rewards across business partners, with flexibility to support different industries.
UI/UX & Visual System
Built a mobile-first design language that was clean, intuitive, and scalable—focused on usability and trust for end users.
Brand Identity & Messaging
Developed Boomerang's tone of voice, logo system, visual identity, and GTM messaging that communicated value to SMBs and customers alike.
Product Analytics Setup
Integrated tools for user behavior tracking and session analysis to inform design and feature decisions post-launch.
Beta Testing & Iteration Framework
Created structured feedback loops from beta users with clear processes for prioritization and version updates based on real usage data.
Results & Impact
The measurable outcomes and business impact achieved through our partnership.
Boomerang Loyalty launched faster, leaner, and smarter—validating their model, onboarding early users, and positioning themselves as a powerful tool for small business loyalty.
The comprehensive approach enabled Boomerang to enter the market quickly with a polished product that resonated with both business owners and their customers, creating a solid foundation for future growth and feature expansion.
Project Gallery
Visual highlights from our work with Boomerang Loyalty.
Client Testimonial
"Zapyan helped us turn an idea into a real product—fast. Their no-code approach, design thinking, and go-to-market support were instrumental in getting us off the ground."
Ready to Build Your Product?
Let's discuss how we can help you bring your product idea to life quickly and effectively. Our team of experts is ready to develop a tailored solution for your specific vision.
Get Started Today
