CUSTOMER INTELLIGENCE

Our partnership with Customer Intelligence transformed their vision into a cutting-edge SaaS platform powered by Amazon's serverless technology, enabling brands to deliver personalized, real-time product recommendations that drive measurable growth.

Industry
Technology & SaaS
Services
Product Development, MVP Build, Go-To-Market (GTM) Strategy, AWS Cloud Development, AI & Real-Time Analytics
Timeline
4 year +
Customer Intelligence Logo

Client Overview

Customer Intelligence (Ci) is a technology leader specializing in AI-powered product recommendation solutions for e-commerce brands. Their platform leverages real-time data and sophisticated AI models to increase conversion rates through intelligent upselling, cross-selling, and related product suggestions.

Develop a fully functional Minimum Viable Product (MVP) and scalable platform integrating advanced AI capabilities, real-time data processing, and seamless e-commerce integrations to enhance product recommendation precision and customer loyalty.

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The Challenge

To architect and develop a scalable, real-time product recommendation platform that leverages AI and graph database technologies to drive personalized customer experiences while maintaining seamless integration with Shopify and other e-commerce ecosystems.

Delivering dynamic and relevant product recommendations is critical to increasing average order value, enhancing customer loyalty, and providing a competitive edge in a rapidly evolving digital commerce landscape.

  • Building a robust, serverless AWS architecture capable of handling large volumes of real-time data without compromising performance or scalability.
  • Designing and implementing a graph database that accurately models complex customer-product relationships for AI-driven recommendation engines.
  • Creating a seamless user experience through prototype design, iterative beta testing, and agile feature prioritization to ensure market readiness.
The Challenge

Our Approach

How we tackled the challenge with a strategic, step-by-step methodology.

1

Prototype Design & Interactive Mockups

Collaborated with Customer Intelligence to craft detailed user journey maps and interactive mockups, aligning UI/UX designs for both web and mobile platforms that prioritize usability and engagement.

Prototype Design
2

MVP Development & Custom Feature Integration

Developed the MVP using AWS serverless technology, React, Node.js, and GraphQL, integrating core AI-driven recommendation engines alongside loyalty program capabilities and Shopify ads integration.

MVP Development
3

Beta Testing & Feedback Collection

Conducted extensive beta testing phases, capturing user feedback to iteratively improve features and ensure a market-ready product launch.

Beta Testing
4

Go-To-Market Strategy & Launch Planning

Developed and executed a strategic GTM plan, including feature prioritization, marketing launch campaigns, and analytics tracking to maximize initial user adoption and long-term growth.

GTM Strategy

1. Prototype Design & Interactive Mockups

Collaborated with Customer Intelligence to craft detailed user journey maps and interactive mockups, aligning UI/UX designs for both web and mobile platforms that prioritize usability and engagement.

Prototype Design

2. MVP Development & Custom Feature Integration

Developed the MVP using AWS serverless technology, React, Node.js, and GraphQL, integrating core AI-driven recommendation engines alongside loyalty program capabilities and Shopify ads integration.

MVP Development

3. Beta Testing & Feedback Collection

Conducted extensive beta testing phases, capturing user feedback to iteratively improve features and ensure a market-ready product launch.

Beta Testing

4. Go-To-Market Strategy & Launch Planning

Developed and executed a strategic GTM plan, including feature prioritization, marketing launch campaigns, and analytics tracking to maximize initial user adoption and long-term growth.

GTM Strategy

Solutions Implemented

The key technologies and services we deployed to address the client's challenges.

AWS Serverless Cloud Architecture

Leveraged AWS Lambda, API Gateway, and DynamoDB to build a scalable, cost-effective, and highly performant serverless backend infrastructure.

AWS Architecture

Real-Time AI-Powered Graph Database

Implemented a graph database to model and analyze complex relationships between customers and products for precise, real-time recommendation generation.

Graph Database

Interactive Prototype & UI/UX Design

Designed intuitive and engaging interfaces for web and mobile platforms to enhance user experience and drive engagement.

UI/UX Design

Custom Feature Integration & Loyalty Engine

Built bespoke features such as loyalty program integration and AI-based campaign design tools to increase customer retention and lifetime value.

Loyalty Engine

Shopify Ads & E-commerce Integration

Integrated with Shopify's ad platform to enable targeted product recommendation campaigns directly within merchants' storefronts.

Shopify Integration

Product Analytics & User Behavior Tracking

Developed advanced analytics dashboards tracking user engagement and campaign effectiveness to inform continuous optimization.

Analytics Dashboard

Results & Impact

The measurable outcomes and business impact achieved through our partnership.

25%
Conversion rate uplift through personalized recommendations
40%
Average order value growth due to upselling and cross-selling
30%
Customer engagement rates enhanced by real-time AI-driven personalization
3x
Product launch speed compared to traditional development cycles

Our partnership with Customer Intelligence delivered a transformative, scalable platform combining AI, cloud technology, and smart automation to empower e-commerce brands with real-time product recommendations — driving growth, loyalty, and measurable business impact.

The comprehensive solution positioned Customer Intelligence as a leader in AI-powered e-commerce recommendations, with a robust platform that continues to drive significant value for their clients through intelligent personalization and data-driven insights.

Project Gallery

Visual highlights from our work with Customer Intelligence.

Client Testimonial

"Zapyan's strategic and technical expertise has been instrumental in bringing our vision to life. Their innovative approach and deep understanding of AI-powered SaaS solutions enabled us to launch a game-changing product."

Jay Khan

Jay Khan

Director, Customer Intelligence

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